As a scholar of business and computer studies programs, Keith J Connell’s educational experience offers a wealth of in-class learning.
MKTG2032 – Marketing On The Web
The intent of this course is the development and implementation of digital marketing strategies for products and services in business-to-business and business to consumer environments. Students will focus on strategic and creative marketing principles, such as design, content, search and measurement to build a strong online presence for an organization.

