Educational Experience

As a scholar of business and computer studies programs, Keith J Connell’s educational experience offers a wealth of in-class learning.

EMBA7015 – Managerial Finance

2021-03-11T02:39:38+00:00March 11, 2021|Courses Taken, University of Fredericton|

In this course, you will gain an appreciation for the financial underpinnings of sound strategic decisions. You will learn how to use develop useful information from the organization’s financial statements. When you complete this course, you will be able to develop financial forecasts, benchmark your organization’s health and prospects, understand how markets value an organization, appraise the prospects of long-term opportunities, effectively collaborate with a virtual team to produce quality results, and have an appreciation for the opportunities and risks that confront global enterprises.

EMBA7005 – Leadership Theory and Practice

2021-03-11T02:32:12+00:00March 11, 2021|Courses Taken, University of Fredericton|

This course addresses the leadership issues relevant to today’s world. According to Daft (2005), the world of leadership and organizations is undergoing a revolution and this course addresses the qualities and skills leaders need in this rapidly changing world. “Recent ethical scandals, global crises, the emergence of e-commerce, learning organizations, virtual teams, globalization, knowledge work, and other ongoing transformations place new demands on leaders far beyond the topics traditionally taught in courses on management or organizational behavior” (Daft, 2005, pl Xiii).

MKTG1003 – Principles of Selling

2021-03-11T19:04:50+00:00March 11, 2021|Advertising and Marketing Communications, Courses Taken, Courses Taught, Georgian College|

Students learn the basic concepts and practices of relationship selling. The focus is on a "how to" approach, which stresses learning by doing through examples, exercises and role-playing of selling situations. The skills developed in this course are applicable in all aspects of life: course work, job search, career sales, and idea presentation.

MKTG2033 – Professional Edge

2021-03-11T18:59:40+00:00March 11, 2021|Advertising and Marketing Communications, Courses Taken, Courses Taught, Georgian College|

This course challenges students to develop their “personal brand” using strategic brand development techniques. The variety of available media such as resumes, personal websites and social media are explored, as well as career planning and professional development opportunities. Students learn proven techniques from leading brands and apply them to the creation of their own unique, differentiated brand in the workplace.

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