Career Profile

Thirty Years. Two Sectors. One Consistent Standard.

A record of professional practice that connects marketing strategy, postsecondary teaching, digital development, and the scholarship of educational leadership.

Professional Experience

Professor, Design and Visual Arts

Georgian College — Barrie, Ontario
2020 — Present

Full-time professor in the Digital Content Creation and Strategy (DGCC) program, teaching web design, content strategy, accessibility, business communication, entrepreneurship, and project management. Responsible for curriculum design, assessment development, and program renewal initiatives. Applies the BOPPPS instructional design methodology across all courses. Recipient of consistent student performance outcomes above program benchmarks.

Founder & Principal Consultant

The Front of the Class — Barrie, Ontario
2022 — Present

Career transition consultancy providing professional branding, resume development, LinkedIn strategy, and interview preparation services to displaced Ontario educators and graduating postsecondary students navigating the transition from institutional roles to independent professional identities.

WordPress Developer & Digital Strategist

Independent Practice — Ontario
2018 — Present

Active development of WordPress plugins, themes, and custom web applications for teaching, business, and client purposes. Recent projects include a comprehensive relational database management system with invoicing, quoting, time tracking, task management, and a client portal; booking management and testimonial systems for a cleaning services business; and a learning management system prototype.

Marketing Director / Senior Marketing Professional

Various Organisations — Ontario
1994 — 2020

Approximately twenty-six years of progressive professional marketing experience across sectors including retail, services, and media. Responsibilities spanned brand development, strategic planning, campaign management, team leadership, budget oversight, and digital transformation initiatives. This career forms the professional foundation for his current academic and consulting practice.

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