Thirty years, six lines, one direction

Education

Bachelor of Arts, English

York University

A foundation in writing, rhetoric and critical reading that still shapes how I communicate strategy.

Leadership and Training

Inside Sales Manager

Paging Network of Canada

Built a start-up sales function, wrote the training manual Canadian teams adopted and led a CRM rollout that went from resistance to advocacy.

Top-performing team in North America

Marketing Leadership

Marketing Communications Manager

Digital Security Controls (DSC)

Led global marketing communications for a security technology manufacturer, launched two product lines and supported more than 150 distributors.

37+ countries · $1.5M+ budget

Leadership and Training

National Insurance Call Centre Manager

Discount Car and Truck Rental

Coached a team of 15 remote and on-site professionals and built the reporting system that made performance visible.

Sales targets exceeded by 17%+

Marketing Leadership

Senior Marketing Manager

Visioneering

Executive leadership team member guiding global brand and international marketing; moved engineering and marketing onto one publishing platform.

Publishing time cut from weeks to hours

Marketing Leadership

Marketing Manager

Nedco (Rexel Canada)

Directed digital strategy and brand governance across a 39-location national distribution network.

$8M+ direct sales growth

Ventures and Builds

Principal

Turtleback Canada Inc.

Strategic marketing and digital communications advisor to organisations across Ontario, plus internal training and process design.

53% average digital presence growth

Education

Advertising and Marketing Communications, and Computer Programming

Georgian College

Two diplomas completed while consulting, adding modern digital, analytics and development skills to two decades of practice.

Teaching

Multi-Disciplinary Professor and Program Coordinator

Georgian College

Teaching marketing, digital strategy, web design and business communication, and leading the growth of the Digital Content Creation and Strategy program.

50%+ growth in applications

Education

MBA, Leadership and Innovation

University of Fredericton

Graduate study in leadership theory, organisational behaviour, strategic management and innovation.

Education

Teaching and Training Adults Certificate

Georgian College

Formal preparation in adult learning theory and facilitation.

Leadership and Training

Program Coordinator

Georgian College

Coordinated three programs, moved administration to a paperless digital workflow and advised Enactus.

Three programs coordinated

Leadership and Training

Instructor, Teaching and Training Adults

Georgian College

Facilitating professionals who train others: engaging adult learners, multigenerational classrooms and coaching for performance.

Teaching

Instructor, Digital Marketing Communications

York University

Post-graduate courses in integrated and digital marketing communications.

Leadership and Training

Executive Leadership Program

Georgian College and Lakehead University

Presented effective team building in a multigenerational workforce to executive leaders.

Teaching

Contract Lecturer

Lakehead University

Fully online Business Communications and Marketing courses with a data-driven early warning system.

14% better intervention outcomes

Research

PhD Candidate, Educational Leadership and Policy

University of Windsor

Researching international student persistence in Ontario colleges during the post-cap period.

Research

Peer-reviewed publication

Strategic Enrollment Management Quarterly

Co-authored a systematized literature review on strategic enrolment management and equity with Dr. Clayton Smith.

Leadership and Training

Training the multigenerational classroom

Canadian Forces Training Development Centre

Delivered a specialised program to National Defence training developers.

Ventures and Builds

Launched thecollegeprof.ca

The College Prof

Built a free, AI-paired course platform aligned to my courses.

+35% engagement · $0 textbooks

Research

Two book chapters published

IGI Global and international co-authors

Chapters on Canada's international student surge and decline, and on first-year transition programming around the world.

Ventures and Builds

The College Prof Canada podcast

Spotify and Apple Podcasts

Weekly conversations on social media, technology and the future of learning and work.